Tuesday 12 August 2014

#SMJ DEEP CAMPHOR IS NOW "MAAYASDEEP" CAMPHOR TABLETS

Since the start of operations, our entire team has been oriented towards creating a product base that establishes a new parameter for business excellence. With a warm response from customers and trade partners alike, we have always pushed the boundaries of our capabilities. Whether it was for incense sticks or Camphor products, the customers have become aware that here was a company that delivered with unfailing accuracy on product quality & pricing. After all today’s customer more than ever before is highly quality conscious and appreciates anyone that follows a similar philosophy. 

Emboldened by this success, we have with great enthusiasm continued the trend of excellence that has given us the strength to launch newer products in several categories over the last year. In line with our attaining the trust and confidence of the market, we thought it was equally important to have a brand identity that more aptly displays this core identity to newer segments of the society. With due deliberation, we choose to add the element of Love to our existing brand name “DEEP”. 


It is the Sanskrit word Deepam, which means light from which we acquired our brand name initially. This was important because our product lines of Camphor and incense sticks are a very close part of daily ritual for many people. People who seek the light of a higher element to guide them in their daily lives and fill their life with love. It is this love and more appropriately motherly love that is known as Maaya in Sanskrit too. We decided to bring these two words together in highlighting that we are all guided by the “light of Love”, this is the philosophy behind our change from Deep to Maayasdeep. We hope that with this new identity, we will be able to serve the continued customer needs with aplomb and dedication.

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